2022 Airdrie Business Survey Results
June 21, 2022 / For Immediate Release
AIRDRIE, ALBERTA – The City of Airdrie’s 2022 Business Survey shows 92 per cent of respondents are satisfied in owning and operating a business in Airdrie.
The online and phone survey was conducted from April 4 to May 10, 2022. The survey was open to all licensed Airdrie-based businesses. A random sample phone or online survey was completed by 363 businesses out of an initial sample of 2,266. The total response rate for the survey was 17.2%, which is very high in the market research industry. The results have a high level of accuracy (with a 5.1% margin of error at a 95% confidence level) and statistically represents the business community in Airdrie.
“We want to thank the business community for taking the time to complete the survey and provide their feedback,” says Tara Levick, Economic Development Officer. “We’re seeing a positive outlook from Airdrie businesses and they are telling us they feel cautiously optimistic for the future."
- 92 per cent satisfaction of owning and operating a business in Airdrie
- 80 per cent feel confident in their business´ level of resiliency to operate and survive through any short-term crises or economic downturns that may arise over the next 2-5 years
- 89 per cent satisfaction of working with the City of Airdrie for matters that pertain to their business
- Top priorities for Airdrie businesses include: cost and availability of office/commercial/industrial space and land, access to health care services, and availability of skilled labour
- Businesses are cautiously optimistic for the future:
- 62 per cent expect their revenues to increase and 25 per cent expect their revenues to remain the same in the next 12 months
- 31 per cent expect to hire and 64 per cent expect to maintain staffing levels over the next 12 months
- 48 per cent of home-based businesses are interested in moving to a storefront location
“Things have been tough for businesses over the last two years and the City has an opportunity to continue to provide an environment where businesses can grow and thrive,” says Mayor Peter Brown. “Gathering feedback from Airdrie businesses is important to ensuring we are addressing challenges that are important to them.”
“Airdrie Economic Development is very proud of Airdrie’s business community and its resiliency over the past few years,” says Levick. “New to the survey this year were the Triage Flag Results, which will give us an opportunity to connect with businesses for further discussion and an opportunity to discuss their needs.”
For full survey results, visit www.airdrie.ca/businesssurvey.
Economic Development Officer